We build software that makes your business run.
Systems, apps, websites, design and custom hardware — built for how your business actually works.
Our software runs in factories, distribution centers and on the cloud.
- Years building
- 5
- Industries
- 10
- Projects shipped
- 22
- Devices integrated
- 2
Every one of these is still in production.
Operational system
ERP for an explosives manufacturer
It replaced the paper, scanned PDFs and Excel four departments were running on.
Distribution system
Field sales to bookkeeping, one chain
It ended the manual retyping of roughly 750 sales documents a day into bookkeeping.
Online ordering + POS
Online ordering wired into the POS
It took the orders off the telephone — five locations, hundreds of orders a day.
Problem first. Software second.
- 01
Discovery
We ask what breaks, how often, and what it costs you.
- 02
Design
We propose the smallest right solution — not the biggest one we can sell.
- 03
Build
We ship iteratively, so you see progress every week, not just at the end.
- 04
Operate
We maintain the system after launch, and keep building on it.
Ten industries. We learned each one before we built for it.
- Manufacturing
- Trade
- Distribution
- Retail
- Hospitality
- Storage
- Consumer & media
- Community
- Betting
- SaaS
Businesses that outgrew off-the-shelf software.
What we build, learn, and think about.
The system the company actually uses vs the system the company buys and forgets
The biggest problem in corporate software isn't the choice between cheap and expensive. It's the difference between the system the team actually uses and the one that gets bought and forgotten.
What we learned from projects that didn't launch
Two projects from our portfolio never made it into production for completely different reasons. What we got out of them is more valuable than what some launched projects deliver.